Bruut 99. blends music, fashion and nightlife into one experimental identity, balancing underground aesthetics with a modern and fashion-driven visual language.

Develop a recognizable yet flexible visual identity that could evolve across music releases, digital platforms, merchandise and brand communication without losing its underground character.

I developed the full visual identity for Bruut 99., including the logo system, creative direction, Spotify artworks, website design, press kit and supporting brand guidelines.

The identity was designed to feel raw, immersive and slightly distorted, translating the atmosphere of underground electronic music into a visual world that could continuously evolve while remaining recognizable across different platforms and applications.